Storm Damage

 
 

Storm Damage

285583
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  Authored By: Nora Carr, Date Published: 11/5/2013, Product#: 285583
Tornado-struck Moore (Okla.) school district did not have anyone working full-time in public relations. The external communications void post-tornado was filled by reporters, political pundits, social media users, bloggers, and even some employees, parents, and community members. Many of the communications were helpful, but others recycled and overreacted to bad information and rumors.